Terms of service

Privacy Policy

Last updated: September 27, 2026

At mlue, we respect your privacy and are committed to protecting the personal information you share with us.

This Privacy Policy explains how mlue (“we,” “us,” or “our”) collects, uses, and shares your personal information when you visit mlue.ca, make a purchase, contact us, or otherwise interact with our store.

Our store is powered by Shopify, which provides the ecommerce platform we use to offer our products and services.

Information We Collect

Depending on how you interact with our store, we may collect personal information such as:

  • Your name

  • Email address

  • Phone number, if provided

  • Billing and shipping address

  • Order and purchase information

  • Payment-related information

  • Communications you send to us

  • Information about how you interact with our website

  • Device, browser, IP address, and similar technical information

Payment information is processed through Shopify and/or the payment providers available at checkout. We do not directly store your complete credit card information.

How We Use Your Information

We may use your personal information to:

  • Process and fulfill your orders

  • Arrange shipping and delivery

  • Send order confirmations, shipping updates, and other transactional communications

  • Provide customer service

  • Respond to questions or requests

  • Process cancellations, returns, or refunds where applicable

  • Detect or prevent fraud and other unauthorized activity

  • Operate, maintain, and improve our website and customer experience

  • Comply with applicable legal and regulatory requirements

  • Send marketing communications when you have chosen to receive them

You can unsubscribe from marketing emails at any time by using the unsubscribe link included in those emails.

Shopify

Our store is hosted by Shopify.

Shopify processes certain personal information in order to provide its ecommerce services, including information related to your use of our store and transactions made through it.

Your information may be processed by Shopify and its service providers in Canada, the United States, or other countries where they operate.

For more information about how Shopify handles personal information, please review Shopify’s Consumer Privacy Policy.

How We Share Personal Information

We may share personal information with service providers when necessary to operate our business and provide your order.

These may include:

  • Shopify

  • Payment processors

  • Shipping and delivery providers

  • Email and communication providers

  • Analytics and website service providers

  • Other service providers that help us operate our store

We may also disclose information where required by law, to respond to lawful requests, or to protect our rights, customers, or business.

We do not sell your personal information for money.

Cookies and Similar Technologies

Our website may use cookies and similar technologies to operate the store, remember preferences, understand website activity, improve your experience, and support analytics and marketing features.

You may be able to control certain cookies through your browser settings or through privacy controls provided on our website.

Disabling some cookies may affect how certain parts of the website function.

Marketing Communications

If you sign up for our emails or otherwise consent to receive marketing communications, we may send you updates about mlue, new products, launches, and other news.

You can unsubscribe at any time using the unsubscribe link in our marketing emails.

Unsubscribing from marketing emails will not prevent us from sending transactional messages related to an order you place with us.

How Long We Keep Your Information

We keep personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, including fulfilling orders, maintaining appropriate business records, resolving disputes, and meeting legal, accounting, or regulatory requirements.

Retention periods may vary depending on the type of information and why it was collected.

Protecting Your Information

We take reasonable measures to protect personal information from unauthorized access, loss, misuse, disclosure, alteration, or destruction.

However, no method of transmitting or storing information online can be guaranteed to be completely secure.

Your Privacy Rights

Depending on applicable law, you may have the right to request access to personal information we hold about you and ask us to correct inaccurate or incomplete information.

You may also withdraw consent to certain uses of your personal information, subject to legal or contractual restrictions and reasonable notice.

To make a privacy-related request, contact us at hello@mlue.ca.

We may need to verify your identity before completing certain requests.

Children’s Privacy

Our products and website are not specifically directed toward children, and we do not knowingly collect personal information from children for the purpose of marketing to them.

If you believe a child has provided personal information to us inappropriately, please contact us.

International Data Processing

Some of the service providers we use may process or store personal information outside your province or outside Canada.

When information is processed in another jurisdiction, it may be subject to the laws of that jurisdiction and may be accessible to courts, law enforcement, or regulatory authorities in accordance with applicable law.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our practices, services, legal requirements, or other operational reasons.

The updated version will be posted on this page with a revised “Last updated” date.

Contact Us

If you have questions about this Privacy Policy, want to exercise your privacy rights, or have a concern about how your personal information is handled, please contact us at:

mlue
Email: hello@mlue.ca
Canada